Join Tina Tower, multi-million dollar course creator and business strategist, for a Masterclass on packaging your expertise into a profitable online course.
The online course industry is cloaked in mystery and full of smoke, mirror and more than a little bullshit. Tina is a realist and is lifting veil to show you what really happens in an online business and how you can create a sustainable course company of your own.
Key Takeaways
1. What makes an ideal online course
2. Packaging your expertise
3. Expenses in an online course business
4. Marketing your online course
5. Running a live launch
About the speaker: Tina Tower
Starting her first business at the age of 20, that went from being a small suburban tutoring centre and educational toy store, to a licenced program and then a franchise. After 5 years of franchising, Tina opened 35 Begin Bright centres with 120 staff.
After Begin Bright was acquired by an international education company in 2016, she started business coaching other people to scale their service-based business. Tina found herself repeating a lot of the same fundamentals again and again to people who were paying top dollar for private coaching. So, she put the repetitive content into an online course. It went off!
To put location freedom to the test, Tina set off to travel the world for a year with her husband and two children, visited 28 countries – all while growing the online business in a couple of hours a day.
Since returning from travel, her empire continued to grow and it’s been a revelation to her that this ‘little’ online business that she runs from home with a couple of staff makes far more money and has such a greater and wider impact than she ever did in running a franchise company.
Tina has helped hundreds of people package their expertise into an online course and launch it to the world. Her first book, One Life – How To Have The Life of Your Dreams, was released in 2018. Her second book, Million Dollar Micro Business, was released in 2021 and became a global success, hitting the best seller list in its first week of release and holding the spot.
Tina has won some cool awards like Telstra National Young Business Woman of the Year Award and Australian Business Champion, and has been featured on the Today Show, in the Financial Review, on Sky Business and as a Business Woman To Watch by Huffington Post.
Tina lives on a small farm on the Australian East Coast and from there, helps people to develop and grow the online digital business empires.