Free for members • SGD50 / AUD60 for non-members
Thursday, 15 Jan 2026
12:00pm SGT/MYT/HKT • 03:00pm AEDT
Online via Zoom
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“What if every business decision you made created a ripple of positive change in the world?”
In this powerful and heart-opening Masterclass, Masami Sato—founder of the Global Giving Movement B1G1—shares how purpose-driven entrepreneurs embed impact into their business model in simple, scalable, and sustainable ways.
Discover how you can grow your business and make a difference—without needing more time, money, or resources.
Whether you’re just starting out or scaling up, this session allows you to build a business that’s not just successful, but deeply meaningful, relevant and significant.
– Why Business Can Be a Force for Good
– The Power of Small
– Integrating Giving Into Your Business Model
– Creating Deeper Connection with Customers and Teams
– Your Role in a Global Movement
B1G1, Founder & CEO
Masami Sato is a social entrepreneur, author, and the founder of B1G1, the Global Giving initiative that helps businesses create a world full of giving. Since 2007, B1G1 has helped thousands of companies embed real impact into their daily business activities—turning every transaction into a moment of giving.
With her gentle yet deeply inspiring presence, Masami challenges traditional ideas of success and invites entrepreneurs to lead with meaning. Her work is grounded in the knowledge that when we shift from getting to giving, we don’t just change the world—we transform our businesses and ourselves in the process.
