Free for members • SGD50 / AUD60 for non-members
Thursday, 30 April 2026
12:00pm SGT/MYT/HKT • 02:00pm AEST
Online via Zoom
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Most businesses grow through referrals, random marketing efforts, or short bursts of sales.
But predictable growth doesn’t come from doing more tactics — it comes from having a clear system connecting your brand, marketing, and sales.
In this 1-hour session, you’ll learn how founder-led businesses turn scattered efforts into a simple growth system that consistently attracts the right clients and converts them into revenue.
If your business already has customers but growth feels inconsistent or unclear, this session will help you see what’s actually driving your growth — and what’s missing.
1. Why business growth often feels random: Understand the hidden gaps between brand, marketing, and sales that create inconsistent results.
2. The three pillars behind predictable growth: How Brand, Traffic, and Sale work together as one connected system.
3. The most common growth bottlenecks in service businesses: Identify whether your biggest constraint is clarity, lead flow, or conversion.
4. How you shift from service provider to strategic growth founder: Move from chaotic, reactive marketing to structured marketing.
5. A simple framework to focus your next 90 days of growth: Learn how to prioritize the few actions that move the needle.
CMO & Scaling Strategist for Founders & Solopreneurs, Founder of Guava Jam Solutions
Mel Chai works with founder-led service businesses to build more predictable growth. From a 2X founder turned biz growth strategist, she has helped agencies, coaches, consultancies, and SMEs scale to 6-7 figure using her 3-step proven framework.
