In today’s digital landscape, grabbing attention and generating high-quality leads doesn’t have to be overwhelming—or expensive. This power-packed 1-hour masterclass is designed for marketers, founders, and creatives looking to build lean, effective lead generation systems using content, community, and smart tools.
You’ll learn how to craft magnetic messaging, leverage organic channels, and use AI tools (like ChatGPT and generative engine optimisation) to create high-performing content at scale. Whether you’re launching a brand or scaling an existing one, you’ll leave with actionable strategies that save time and drive results.
Key Takeaways
– Create a High-Impact Lead Magnet: Learn how to craft a compelling, value-driven offer that instantly attracts the right audience.
– Organic Growth Hacks: Explore simple, low-cost ways to generate leads through storytelling, community, and content that resonates.
– Content That Converts: Discover the essential formats and frameworks that move your audience from passive scrollers to active leads.
– Leverage AI & GEO (Generative Engine Optimisation): Understand how AI tools and content engines like ChatGPT can help you generate high-performing content faster, while optimising for visibility in the age of AI search.
– Prioritize Platforms That Work: Learn how to choose the right channels and repurpose content effectively—without burning out or spreading too thin.
About the Speaker: Sonam Uttamchandani Nanwani
Esquire Financing Inc, Chief Marketing Officer
Sonam Uttamchandani Nanwani is a multi-hyphenate entrepreneur and marketing strategist with a passion for storytelling, community building, and conscious brand development. As the Founder of Founders Beauty and Chief Marketing Officer at Esquire Financing Inc., Sonam blends creative vision with performance-driven tactics to help brands cut through the noise and connect with audiences that matter.
With experience across skincare, finance, hospitality, and lifestyle sectors, Sonam’s work focuses on building brands that are not only profitable but also purposeful. Her approach is rooted in authenticity, data-informed strategy, and deep consumer understanding.
Join thousands of business owners who get insights, tips and invitations to online Masterclasses and in-person events every fortnight. Learn how to master your business with these mini lessons and tactics from a business coach, fractional consultant and community builder with 2 decades of experience and expertise in this space.