How do you design and build a landing page that not only catches the eye but also drives conversions? Join us for an insightful Masterclass led by two tech industry experts who will share their diverse perspectives on creating high-converting landing pages. Whether you run a product-based or service-based business, this session will be packed with actionable strategies to transform your landing page into a conversion powerhouse.
Our experts Steph and Mark will guide you through the essential elements of a successful landing page, using real-world examples and sharing their top tips from decades of experience building websites and apps. Then, they’ll dive into a live workshop where landing pages of other Launchpad members will be analyzed, providing personalized feedback to help you boost your conversion rates.
This Masterclass is for you if you want to learn how to optimize your landing page, improve your site’s user experience (UX), and ultimately, increase your conversion rates 🚀
Key Takeaways
– Best practices on how to create a high-converting landing page
– Real-world examples from both product and service-based businesses
– Tips on tracking user behaviour, measuring performance, user testing, building mobile-first, design considerations, and more!
– Personalised, actionable steps to improve the conversion rate of submitted landing pages
– Helpful tools and resources to use on your landing page
About the speakers
Mark Netto
Owner of eTrail Web Space
Mark Netto is the owner and key figure at eTrail Web Space, a comprehensive service helping businesses manage their digital presence and navigate their growth journey.
With 12 years in business development and management across various SMEs, and 5 years of freelancing as a web designer and support specialist, Mark has consolidated his extensive experience into eTrail Web Space. His background as an ex-SAF regular and life science graduate further enriches his diverse expertise.
Stephanie Siaw
Co-Founder of PO2 Studio
Stephanie Siaw is the co-founder of PO2 Studio, a full-stack software studio based in Hong Kong and Singapore that helps entrepreneurs, startups and companies multiply from 0 to 1 & up.
Stephanie has over 11 years of hands-on engineering experience building websites and apps, and leading 20+ engineers in cross-functional product teams. She has built software used by millions of customers for unicorn startups such as Deliveroo, renowned software consultancies such as ThoughtWorks, and Fortune 500 companies such as Credit Suisse, Unilever and Waitrose. She is passionate about making an impact on the world through technology.