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Stay ahead in 2025 by joining our Masterclass designed specifically for small business owners. Discover the four biggest marketing trends and learn practical, budget-friendly ways to leverage them to reach more customers and boost engagement. This session will cover actionable strategies for using AI to gain data insights, adapting SEO for the latest AI-driven search technologies, optimizing for voice search, and taking full advantage of social media as an all-in-one digital hub. Walk away with clear steps to implement each trend and keep your business competitive in a changing market.
About the speaker
Elizabeth Taylor is a seasoned professional who is deeply committed to helping professionals at all levels enhance their marketing skills. With over 25 years of experience in the marketing sector, including reputable companies like Warner Bros and Universal Pictures, she has gained valuable insights into the complexities of digital marketing. Drawing from her journey of founding and growing her consultancy business, Elizabeth understands firsthand that the world of digital marketing can be overwhelming. That’s why she emphasises the importance of a thoughtful and concise approach to identifying and embracing impactful marketing strategies.
As an expert in digital marketing, Elizabeth specialises in LinkedIn, content marketing, and leveraging AI to enhance marketing communication. Since relocating to Singapore over five years ago, she has worked with esteemed global organizations like Moet, L’Oreal, and Shiseido, designing and delivering digital marketing training programs. Additionally, she has helped numerous startups successfully launch and grow their businesses. Having imparted her knowledge to more than 1000 executives across Singapore, Dubai, Thailand, and Malaysia, Elizabeth brings a strong focus on clarity, strategic planning, and actionable advice to every engagement.
Key Takeaways
– Leverage AI for Insights, Not Just Content: Learn how AI can help analyze customer data, enabling more targeted and effective marketing without requiring specialized skills.
– Prepare for Conversational AI in Search: Adapt your SEO strategy to capture traffic from AI-driven, conversational search engines with new content tactics.
– Optimise for Voice Search: With voice-activated search on the rise, discover simple ways to enhance local SEO and capture voice queries from nearby customers.
– Social Media as a Digital Ecosystem: Understand how social media is becoming a comprehensive internet experience and see how your business can thrive by optimizing its social presence.
– Actionable Steps for Each Trend: Walk away with practical, easy-to-implement strategies that you can use to adapt each trend for your business today.
Join thousands of other business owners who get weekly insights, tips and invitations FOR FREE every week. Learn how to master your business with these mini lessons with tactics from someone who has built a 7-figure media business (whilst also raising three kids).