In this interactive talk with renowned business coach and award-winning author Fiona Killackey, you will learn all about what a ‘why’ is, why you need to know yours and how it – along with self-awareness, values and beliefs – impacts your business. Fiona is the founder of My Daily Business Coach and has worked with thousands of business owners to uncover their whys, align their values and beliefs, and create businesses they can be proud of. Be prepared for a cut-through and connective talk that will inject your business with inspiration and insights.
About the speaker: Fiona Killackey
Author & Founder, My Daily Business Coach
Fiona Killackey is a business coach, author, speaker, writer, podcaster, and founder of My Daily Business Coach. She has been working in the brand, marketing, and content space for two decades, mainly in senior marketing roles for Amazon, Country Road Group, Open University, and Audible. In addition, Fiona has been a published writer since 2002 for titles including Monocle, Refinery29, Cool Hunting, The Age, Russh, Flux, and SOMA Magazine, amongst others. Since starting her business six years ago, Fiona has worked with a wide range of clients, from large corporates (L’Oreal, Etsy, Audible, Aus Post) to independent creative brands (The Design Files, Mi Goals, Købn, Mustard, Collective Closets, CULTIVER and many more). She has helped 1000s of people understand, and learn to love marketing, branding, and systems — all in a way that feels aligned to their values and beliefs. In 2020 Fiona had her first book, Passion. Purpose. Profit. Sidestep the #hustle and build a business you love, published through Hardie Grant. The book has been a bestseller worldwide and is regularly featured on the “top business books” list. The My Daily Business Coach podcast also launched in 2020 and has regularly ranked in the top 5 in marketing and top 100 in business.
Fiona was raised by incredible parents who promoted education and kindness as two of the most important facets of life. It’s these beliefs that fuel My Daily Business Coach, which offers free education via twice-weekly podcast episodes, regular Instagram posts, and an insightful weekly email, as well as affordable courses, eBooks, and custom consulting and business coaching packages.
Key Takeaways
1. What is a ‘why’?
2. Why is it important to find your ‘why’?
3. How you can find your ‘why’?
4. How to create a business that aligns with your values and beliefs.
5. Inject your business with inspiration and insights.