SEO can feel overwhelming, confusing and just too hard. There’s so much conflicting advice and gobbledegook, it feels like it’s impossible for your average small business owner to get to grips with.
But what if we told you that anyone can learn SEO? Kate Toon taught nearly 20,000 humans how to tackle Search Engine optimisation for their website, climbing the ranks and drive more traffic and conversion to their website.
Join us for an epic night of learning from one of Australia’s funniest and cleverest SEO legends, connecting with other conscious business owners and an awesome community vibe.
In this presentation, we’ll cover:
- What Search Engines really want from your website
- The three pillars of SEO and why it’s a little bit like the dating game
- SEO myths that need to be busted
- Why there’s no magic juju, the big platform lie, what being a Google Partner really means and so much more
- The secret to keyword research that delivers conversions
- Looking beyond the demographics and gaining true insights into customer pain points
- Three technical changes you can make to boost your site
Techy SEO doesn’t need to scare the bejeebus out of you, Kate will give you a live demo on how to fix some of the basics.
BONUS: Kate will also share with you the free tools and resources she uses to save time and money on winning traffic to her website.
Warning: This is a Zero-fluff SEO advice. It’s a solid 45-minute learning session with live audits and a Q&A.
Ticket includes one non-alcoholic drink (mineral water, soft drink or coconut) and an assortment of tapas, including Spanish potato omelette, champignon with pesto, squid, croquettes… delish!
You can also buy alcoholic beverages on the night if you would like something a little stronger.
About the speaker: Kate Toon
Founder, Stay Tooned Group of Companies
Kate Toon is an award-winning business mentor and digital marketing coach.
She’s a down to earth human on a mission to demystify the realities of running a successful online business. Her Stay Tooned group of companies include the Digital Marketing Collective, The Clever Copywriting School, and The Recipe for SEO Success.
Kate’s helped more than 20,000 other businesses demystify digital marketing, grapple the Google Beast, and find their own version of success. Kate is a renowned speaker, podcaster and author, and was named Australia’s Most Influential Small Business Woman (2022), one of Australia’s Top 50 Small Business Leaders (2022), and Businesswoman of the Year and Training & Education Provider of the Year at the national My Business Awards (2020).
She’s the author of Six Figures in School Hours: How to run a successful business and still be a good parent (2023), and a resident expert on Kochie’s Business Builders. She’s also the founder of The Digital Marketing Collective Conference, The Digital Marketing Collective Retreat and The Digital Marketing Collective Mastermind. On top of this Kate hosts three podcasts, speaks at events around the world and is learning to rollerskate. All this from the Toon Cave in her backyard, accompanied by her very own CFO (Chief Furry OfficeDog) Pomplemousse and assisted remotely by a small team of talented humans.